Staying ahead
of the game

In both sports and business, failure and success are often separated by the slimmest of margins.

Sportective delivers bespoke solutions for sports industry clients who require critical information in a world that is often opaque

“Connecting the dots" in any form of investigation or intelligence acquisition process demands critical thinking, curiosity, and expertise in sourcing key information, where to look and how. It involves analysing various pieces of evidence, spotting patterns and relationships, and assembling the full story. Skillful interpretation, evaluation and verification are essential, to separate fact from fiction and provide clarity and accuracy.

At Sportective we utilise our industry-leading expertise, identifying intelligence gaps, challenging and confirming facts, connecting the dots to deliver a complete picture. We ensure our clients have all the information they need to avoid compromise and risk, to make well-informed business decisions.

Why Our Clients Trust Us

  • Discreet Intelligence Delivery: We operate with absolute confidentiality, ensuring sensitive investigations, due diligence, intelligence and risk analysis projects are conducted with professionalism and ethical rigour.

  • Strategic Insight with Global Reach: With deep jurisdictional experience and investigative leadership, we provide tailored intelligence that empowers clients to make informed, confident decisions in complex environments.

  • Trusted Partner for High-Stakes Engagements: Whether supporting elite recruitment, due diligence for investments, or reputation protection for talent, Sportective is the discreet advisor clients rely on to safeguard interests and support long-term success.


Uncovering the Off-pitch Narrative

We discover and assess what’s really being said about the subject, whether it’s fans or media comments, obtaining information discreetly through personal relationships or character references.

We contextualise the information and filter through the noise to provide a clear and meaningful understanding of what the player is about. Identifying key character and personality traits, pinpointing any red flags and significant risk factors. 

Talent Identification & Recruitment


Personality & Character Analysis

We identify key positive, neutral and negative traits, with assessment of emotional intelligence and sentiment analysis, benchmarking against a potential new club environment and culture.


Lifestyle & Behaviours

We conduct a full lifestyle analysis, with threat assessment, looking at routines and behaviours, how they lead their life, with analysis on decision-making and judgement, identifying risk factors.


Cultural Nuances & Values

We assess and monitor alignment with organisational culture and ethical standards, highlighting noteworthy cultural beliefs and values, to distinguish and understand their current environment and the potential issues in transitioning to a different environment.



Relationships & Affiliations

We provide context on the key people in the subject’s life and closest to them, whether that’s family members, close associates or advisors, looking at who influences them and who’s important in their life.


Football Specific Information

We have a unique database of global football contacts. We use this bespoke network of football intelligence sources to provide quantifiable and credible information about a player’s attitude and application in a football setting, creating a full intelligence picture.


Social Media Footprint

We identify attributable and pertinent social media accounts and analyse activity, trends, interactions, comments and influences, looking at any reputational risk issues.


Environmental & Geopolitical Assessment

We have the global capacity through our trusted ‘in-country’ associates to deploy in over 200 countries. Our assets understand the landscape, through local knowledge and ‘on-the-ground’ approach,. We combine this with our 24/7 geopolitical risk intelligence technology, that supports Tactical, Operational & Strategic planning, providing a 360-degree common operating picture, enabling intelligence led decisions to be made with confidence: